Mauricio Eberle Morales

Jefe de desarrollo hemerográfico

McDonald’s CMO Tariq Hassan Has Resigned

Chief marketing officer (CMO) Tariq Hassan has left McDonald’s. On Monday, McDonald’s USA president Joe Erlinger posted a letter on the company’s website which revealed that Hassan had resigned from his post shortly after the holidays. Alyssa Buetikofer, CMO of McDonald’s Canada, will succeed Hassan in his role as chief marketing and customer experience officer,…Chief […]

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The Trade Desk’s Jeff Green Explains Why the Adtech Giant Doesn’t Make Big M&A Moves

Advertising tech company The Trade Desk isn’t interested in snapping up companies–despite its recent rare acquisition of data firm Sincera. The Trade Desk is the largest independent adtech firm, competing primarily against Google and Amazon for programmatic ad dollars. But the giant is notably not a buyer of companies. Besides Sincera, The Trade Desk’s only…Advertising

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Prótesis ligeras y resistentes: El impacto de la fibra de carbono

Explora el avance de las prótesis con fibra de carbono La incorporación de la fibra de carbono en las prótesis ha revolucionado su diseño, ofreciendo dispositivos más ligeros y resistentes que mejoran significativamente la experiencia de los usuarios. Este material, conocido por su durabilidad y flexibilidad, está transformando el panorama de las prótesis modernas.  foto

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Grumpy Harrison Ford in a Kilt Fronts New Glenmorangie Ads

Harrison Ford rarely stars in commercials, so when he decides to work with a brand, he has thoughts. And demands. He’ll take a castle, for starters, to sign on as a spokesman for Scottish whiskey Glenmorangie, the Indiana Jones icon says during a phone call with his beleaguered agent. “And I’m not doing all that…Harrison

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Claudine Wong Promoted to Weekday KTVU Anchor

Claudine Wong has been named weekday evening anchor for Oakland Fox owned station KTVU Fox 2. Wong will co-anchor the station’s 5 and 10 p.m. newscasts alongside Mike Mibach. “As a Bay Area native who has reported the news here for 20 years, Claudine is uniquely qualified to deliver the stories that truly matter to…Claudine

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Identifying Parental Feeding Patterns in a Spanish Sample of Toddlers Using a Latent Class Analysis

Using latent class analysis, four feeding styles have been identified that are characterised by high levels of responsiveness and varying levels of demandingness. Different parental feeding styles, distinct from the traditional four, have emerged when using latent class analysis. Latent class analysis could be utilised for designing effective parenting intervention strategies. ABSTRACT Parental feeding styles

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Assessment of Four Essential Features of the Alive & Thrive Initiative to Improve Maternal, Infant, Young Child, and Adolescent Nutrition

Alive & Thrive has learned how to improve maternal, child, and adolescent nutrition and health through commitment to large-scale social and behaviour change communication, focus on policy and advocacy to achieve and sustain change, promotion of country-led initiatives through technical assistance, and attention to quality assurance and improvement in programming. ABSTRACT Alive & Thrive has

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Coffee Mate Super Bowl Ad Teaser Proves Shania Twain Is Still the One

Coffee Mate is launching its first Super Bowl ad, and it’s tapped a musical icon that’s sure to impress you… much. Today, the Nestle-owned, non-dairy creamer brand announced that Shania Twain is the voice behind the brand’s “Foam Diva” commercial, which was produced by Wieden+Kennedy New York for Super Bowl 59. Twain confirmed the news…Coffee

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Here’s What the New CBS Evening News Will Look Like

Viewers tuning into Monday’s edition of the CBS Evening News will be greeted by a reimagined broadcast that returns to the newscast’s New York roots–with a new ensemble team of journalists. In place of Norah O’Donnell, John Dickerson and Maurice DuBois will be co-anchoring the Evening News out of the famed Studio 47 within CBS…Viewers

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