Ciencias de la comunicación

Brands Keep Greenlighting Ads That Many Find Racially Insensitive

Friday’s uproar over Converse’s ad that some likened to Ku Klux Klan iconography followed what’s become a standard pattern: the hasty apology, the takedown, and the promise of remediation. “We […]Friday’s uproar over Converse’s ad that some likened to Ku Klux Klan iconography followed what’s become a standard pattern: the hasty apology, the takedown, and

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From Converse to Ed Sheeran, Let’s End These Tedious Apology Tours

Step back from the heat for a second. Nobody seriously thought, for even a moment, that a Korean photographer shooting a Korean pop star for the Korean market was evoking the Klan.Step back from the heat for a second. Nobody seriously thought, for even a moment, that a Korean photographer shooting a Korean pop star

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Direct-to-Consumer Brands Rebuild Their Playbooks Around Retailers

Gone are the days when DTCs went it alone. Survival today is about clawing for shelf space at Walmart, Target, and other brick-and-mortar stores.Gone are the days when DTCs went it alone. Survival today is about clawing for shelf space at Walmart, Target, and other brick-and-mortar stores. Read More

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