Ciencias de la comunicación

In the past, people paid little attention to what athletes wore when they arrived at a stadium for game day. But today, there is a growing focus on an athlete’s style off the field. The NFL has recognized this shift and is now highlighting players’ fashion choices. For example, this week’s “Creator of the Week”…In […]

Attention boomers, Xers, and millennials: Do not attempt to adjust your set for 15 seconds on Super Bowl night. That’s when Gen-Z is hacking the broadcast to hype the Feb. 6 launch of Tubi’s new original comedy series, The Z-Suite, starring everyone’s favorite early-aughts mom, Lauren Graham, a.k.a. Lorelai Gilmore. ADWEEK has your exclusive first…Attention

The numbers Publicis Groupe closed 2024 with organic growth of 5.8% year-over-year and revenues of EUR16 billion ($16.52 billion). Organic growth for Q4 was 6.3%, with revenues of EUR3.8 billion ($3.92 billion). The company grew in all regions last year, including the U.S. (4.9%), Europe (5.4%), and Asia-Pacific (6.3%). It also led the industry with…The

Publicis Groupe CEO Arthur Sadoun is enjoying his company’s position as the world’s largest advertising holding company–for now. If Omnicom’s acquisition of IPG passes regulatory scrutiny, Publicis will return to its challenger No. 2 position amid the “big six,” with the new Omnicom as its larger competitor. But for Sadoun, Omicom’s proposed takeover of IPG…Publicis

Bryn Caswell has joined Columbus, Ohio CBS affiliate WBNS as its weekend morning anchor and reporter. She comes from WEWS in Cleveland where, according to her bio, she was the reefer reporter at the Cleveland ABC station for over two years. “It is a privilege to return home and tell the important and impactful stories…Bryn

In a new 15-second teaser for DoorDash’s 2025 Super Bowl ad, comedian Nate Bergatze’s head is spinning. As numbers and equations fill the screen (a la math lady meme), Bergatze struggles to mentally add up how much money he’s saved on various orders. His inner voice is (presumably) tracking all the dollars he’s earned back…In

Chuck Goudie will join the investigative team for NBC 5 Chicago (WMAQ) beginning Monday, February 10 He left WLS in December after nearly 45 years on the air at the Chicago ABC owned station. Goudie will join the ‘NBC 5 Investigates’ team which features Bennett Haeberle along with veteran producers Katy Smyser and Lisa Capitanini….Chuck

Tubi is bringing super deals to the Super Bowl. Today, Tubi announced The Tubi Red Carpet Shop, a new shoppable experience co-created in partnership with Shopsense AI. Through digital storefronts, viewers can purchase items curated across Tubi’s collection of movies and TV shows, including more than 300 exclusive originals. All viewers have to do is…Tubi

Sinclair senior vice president of programming Dave Howitt will retire on March 31. Howitt has worked for more 30 of his 48 years in television at Sinclair. He was responsible for the acquisition of syndicated programming and program scheduling, overseeing syndicated programming efforts for 43 markets and 90 stations. “I’ve had the privilege of working…Sinclair

A number of news organizations–including NBC News, The New York Times and NPR–were informed on Friday that they would be losing office space at the Pentagon. Those changes are part of a new annual media rotation program announced by the Department of Defense. Going into effect on Feb. 14, the program will see NBC and…A