Ciencias de la comunicación

Revolving Door Roundup: New Administration, New Assignments for CBS News’ D.C. Bureau

Bureau Moves: CBS News announced a slew of new assignments in its Washington, D.C. bureau. Fin Gomez has been named executive director, White House and politics, adding to his existing duties as CBS News political director. He will report to Mark Lima, Washington bureau chief. Meanwhile, Olivia Rinaldi and Aaron Navarro are joining the network’s…Bureau […]

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We Want to See Your Reporter’s Notebook

The reporter’s notebook, that indispensable instrument of the profession, may be facing its own digital disruption. As Gabe Bullard explores in Tool of the Trade, these slim, top-wired notepads may be on the road to obsolescence. While digital tools continue to reshape journalism, many reporters still cherish the simplicity of a notebook. For some, it

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LinkedIn Pulled Legitimate AI Coworkers from Israeli AI Firm MarkeTeam

AI startup MarkeTeam, which has raised $5 million in funding, specializes in using AI agents to replicate marketing tasks for small and medium-sized business. A year ago, the company created LinkedIn profiles of its five agents to showcase their capabilities and attract attention from prospective business interested in hiring its AI-driven talent. This week, LinkedIn…AI

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Issa Rae Hates Saving Paper Receipts in TurboTax Super Bowl Teaser

Earlier this month, TurboTax commissioned Talker Research to get some data on how much Gen Z Americans know about income tax filing. The upshot: They don’t know much. Nearly 1 in 5 (17%) of the youngsters thought that they could deduct pretty much anything as a business expense; 13% were sure that they didn’t have…Earlier

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Coach Elevates Joon Silverstein to CMO

Coach has elevated Joon Silverstein to chief marketing officer (CMO). She succeeds Sandeep Seth, who also serves as chief growth officer (CGO) at parent company Tapestry and is now adding president of Tapestry International, to his title. Silverstein was most recently svp of creative and sustainability global marketing, as well as head of Coachtopia, a…Coach

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Will AI Be A Benevolent Helper Or An Evil Overlord for Scripps?

For those who haven’t kept up with technology and still think the earth is flat, artificial intelligence defines itself as “the ability of machines to exhibit intelligence, especially computer systems. AI can automate tasks, analyze data, and make decisions.” In November, Scripps named several newsers to head up a company AI team in an effort…For

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How News Outlets Covered the Washington, D.C. Plane Crash

News outlets went into breaking news mode on Wednesday night when an American Airlines flight collided with a military helicopter over the Potomac River while approaching Reagan National Airport in Washington, D.C. As of Thursday morning, officials have indicated that there are no survivors from the horrific incident. 64 people were onboard American Eagle Flight…News

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Golden Girls Go Wild in WeatherTech’s Super Bowl 59 Teaser Ad 

Are you ready to love a WeatherTech ad? No shade on the 12-time Super Bowl advertiser of American-made products to protect vehicles and homes, but their advertising has not exactly been cause for excitement. But 2025 is finally their year. In a 60-second teaser trailer titled “Whatever Comes Your Way,” four “cougars” aged 70 and…Are

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Twenty-Five Years Ago, Tech Startups Blew Fortunes on the Worst Super Bowl Ads in History

You had to see it to believe it, and 84 million people did. There, in the middle of Super Bowl 34 back at the turn of the new millennium–and in the company of the world’s biggest advertisers–was a spot that proclaimed: “This is the worst commercial in the Super Bowl.” Few could argue. Set to…You

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