Ciencias de la comunicación

La prensa estadounidense y el inicio de la televisión mexicana (1950-1955)

La prensa estadounidense especializada en la industria de la radio y cinematografía dio un seguimiento detallado del surgimiento de la televisión en México ocurrido en 1950. El liderazgo empresarial y la influencia nacional e internacional de Emilio Azcárraga Vidaurreta fueron rastreados por la prensa de negocios, así como por el órgano regulador de las telecomunicaciones

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Sesame Workshop Announces Layoffs With Sesame Street Still Searching for New Home

Sesame Workshop is making cuts to its staff, the nonprofit organization confirmed on Wednesday. However, the number of employees affected wasn’t disclosed. The news comes as the group’s flagship show, Sesame Street, continues its search for a new TV or streaming home after Warner Bros. Discovery didn’t renew its output deal for new episodes last…Sesame

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OMD Taps Publicis Execs As Chief Investment Officer Kelly Metz Exits

Omnicom Media Group (OMG) agency OMD has announced two new additions to its C-suite: Dan Rolli as chief investment officer (CIO) and Kim Einan as chief strategy officer (CSO). Both execs join from long tenures at Publicis Group, where Rolli most recently served as evp and head of partnerships at Zenith and Einan previously held…Omnicom

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Exclusive: MSNBC’s Eugene Daniels to Give Commencement Speech at Alma Mater

Just like Rodney Dangerfield, Eugene Daniels is heading back to school. TVNewser can exclusive reveal that the former White House correspondent for Politico and MSNBC’s newly-announced senior Washington correspondent is the commencement speaker for 2025’s graduating class at Colorado State University. It’s a homecoming for Daniels, who graduated from CSU in 2012 with a B.A….Just

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No es el qué, es el quién: la importancia del líder para la aceptación del mensaje

Introducción: En un contexto de creciente personalización de la política, la influencia de los líderes en los procesos comunicativos es cada vez más destacada. Sin embargo, no tenemos demasiadas evidencias que comparen los efectos de los emisores y de los temas del mensaje en las reacciones de los públicos. Por ello, la presente investigación busca

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Start Preparing Now for a Potential Ban on Pharma TV Ads

For the advertising industry in the United States, few regulatory changes have the potential to be as seismic as Robert F. Kennedy Jr.’s proposal to ban pharmaceutical advertising from television. As the new secretary of health and human services settles into his role, all eyes will be on whether the advertising industry faces a shift…For

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WPP Makes Next Big AI Bet With Investment in Stability AI

WPP is deepening its artificial intelligence toolset and making a strategic move into generative AI with a stake in Stability AI. The holding company’s investment in Stability AI is meant to deepen access its advanced AI models for creating images, videos, 3D designs, and audio. In return, Stability AI will benefit from WPP’s marketing expertise…WPP

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Disney Announces Layoffs at ABC News and Disney Entertainment Networks

The Walt Disney Company announced layoffs on Wednesday at ABC News Group and Disney Entertainment Network. According to sources familiar with the matter, the cuts will impact nearly 200 employees or less than 6% of total staff, with the majority coming from ABC News’ New York-based team. The Wall Street Journal first reported news of…The

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