Ciencias de la comunicación

There’s a new administration in the White House–and a new class of journalists will be covering it. President Donald Trump’s press secretary Karoline Leavitt presided over the first press conference of the second Trump era on Tuesday and revealed that, going forward, the briefing room door would be open to podcasters, social media influencers, and…There’s […]

On this episode of The Speed of Culture Podcast, Matt Britton talks with Shachar Scott, vice president of global marketing at Meta Reality Labs. She explores the rapid rise of Ray-Ban Meta sunglasses, the future of AR, VR, and AI wearables, and how personalization is transforming smart devices and consumer experiences. From enhancing daily life…On

NBC News’ Today continued to be America’s most-watched morning show in total viewers and the advertiser-coveted demo of Adults 25-54 for the week of Jan. 20. However, the newscast’s total viewer count moved to thin ice territory as only 29,000 total viewers separated it from ABC News’ Good Morning America. Considering that the gap between…NBC

It isn’t the Beyonce Bowl, but Shaboozey will have to make do with a Nerds Super Bowl ad for his second big NFL showing. After being notably ignored at the Country Music Association (CMA) awards despite his hit single, A Bar Song (Tipsy), spending 19 weeks atop Billboard’s Hot 100, country fusion artist Shaboozey not…It

People planning to tune in for Super Bowl 59 aren’t likely to see many commercials from an industry that once outspent all the others on advertising during the Big Game: automotive. Ford, Audi, Honda, Hyundai, and General Motors are out. So are Kia, BMW, Toyota, and Volkswagen — four automakers that ran a spot in…People

Creatives at Liquid Death, touting their shoestring-budget marketing as a major point of pride, have previously shied away from multimillion-dollar Super Bowl commercials. This is the year they take the pricey plunge. The renegade canned water brand–with a growing lineup that now serves iced tea, sparkling and still water varieties–is buying its first national Super…Creatives

TikTok is easing advertisers’ concerns over running ads on the platform, assuring them they are not impacted by the divest-or-ban law, according to an email to a media executive at a major brand, and reviewed by ADWEEK. The company stressed that the law only applies to those who “distribute, maintain, or update TikTok by means…TikTok

Dash Social, a 10-year-old company that helps brands manage their social media, wants a cut of creator budgets. Dash Social, formerly known as Dash Hudson, is launching a platform for brands to find and work with creators. Dash Social also sells social media technology that brands like Amazon, Estee Lauder, and Unilever use to schedule…Dash

Tools of the Trade is a feature to highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a favorite drafting table to the best software program to a lucky pen, a vintage typewriter or a pair of headphones….Tools

Longtime CNN anchor Jim Acosta is reportedly exiting the network. His departure follows an extensive programming reshuffle that would have seen him moving from the 10 a.m. ET time slot to midnight. Oliver Darcy first reported Acosta’s decision in his Status newsletter. CNN’s Brian Stelter also included news of the departure in his Reliable Sources…Longtime