Comunicación Gráfica

En los últimos años, son numerosas las acciones que se vienen desarrollando en el ámbito formativo para trabajar en el alcance de los Objetivos de Desarrollo Sostenible de la Agenda 2030 (Naciones Unidas, s.f.). Desde el contexto universitario se yerguen muchas de las iniciativas que, desde la investigación e innovación, ofrecen la posibilidad de sumar […]

Las conclusiones que se derivan del sexto informe del Grupo Intergubernamental de Expertos sobre el Cambio Climático (IPCC) siguen sosteniendo la importancia de mitigar los daños producidos en el medio ambiente por la acción del hombre. Aunque éstas aún se encuentran en fase de borrador, se prevé que se identificarán más de cien riesgos clave

Salvo contadas excepciones, la literatura académica desatiende el estudio de la comunicación comercial española durante la Guerra Civil (1936-1939) por considerarlo un periodo infructuoso debido a la eclosión del cartel propagandístico y a la economía de guerra. Tras un exhaustivo análisis documental de la industria publicitaria durante el periodo, y del Art Decó como principal

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Abstract Non-fungible tokens (NFTs) are digital assets based on blockchain technology that are increasingly being used for various applications in organizations. Given NFTs’ unique technological features, we posit that traditional, centralized organizations can adopt them to introduce novel solutions to the fundamental problems of organizing, namely, division of labor and integration of efforts. We examine the

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Abstract This point of view paper challenges and extends Lyytinen et al.’s (J Organ Des https://doi.org/10.1007/s41469-023-00151-z, 2023) conceptualization of Digital Twins of Organizations (DTOs) as highly complex models including multiple organizational facets like agency, conflict, and emergence. They argue that the journey to achieving a fully functional DTO is a long way. However, we suggest

Abstract The recent rise of using digital representations for products and processes has created a movement to use ‘digital twins’ for organization design. We provide an overview of the notion of digital twin as a synchronized, real-time two-way interacting digital representation of the real-world phenomenon it is expected to replicate as a twin. The claim

Abstract A growing body of literature argues that digital models do not just help organizational leaders to predict the future. Models can inadvertently produce the very future they purport to describe. In this view, performativity is a side-effect of digital modeling. But digital twins turn such thinking on its head. Digital twins are digital models

Abstract To manage the challenges associated with increasing costs and demand for healthcare, administrators often propose a re-structure of the workforce to gain more efficiencies. However, this can have detrimental impacts on professions such as allied health if the uniqueness of this workforce is not taken into consideration before, during and after re-structuring. In the