Mauricio Eberle Morales

Fox News was the second highest-rated television network on Monday evening, with Hannity’s interview with Vice President J.D. Vance landing in first place in the Adults 25-54 demo at 9 p.m. The interview placed third in total viewers behind The Five and Jesse Watters Primetime. Elsewhere, The Arena with Kasie Hunt on CNN got off…Fox […]

Microsoft is blurring the line between search and shopping with new AI-powered ads in its generative AI chatbot, Copilot. It unveiled several AI ad formats and tools today at its Advertising Accelerate event in the Dominican Republic, including Showroom Ads, an interactive split-screen experience that mimics in-store guidance, and branded AI agents that let brands…Microsoft

Google has wiped over 180 apps from the Play Store in response to findings from ad verification vendor Integral Ad Science (IAS) that uncovered a massive ad fraud operation that used shell Android apps to generate millions of dollars in ad revenue. After noticing a handful of “anomalies in app behavior and traffic patterns” in…Google

Cinema advertising platform National CineMedia (NCM), the U.S. representative of the Cannes Lions International Festival of Creativity’s Young Lions competition, revealed this year’s 25 finalist teams on Wednesday. NCM also revealed that Omnicom-owned media agency OMD USA has joined the U.S. Lions Community as the competition’s first Bold Impact sponsor. OMD has teamed up with…Cinema

A December 2024 graduate of Missouri University of Science and Technology is putting his knowledgA December 2024 graduate of Missouri University of Science and Technology is putting his knowledg Read More

Radio and digital audio business SiriusXM named executive Scott Walker as its new chief advertising revenue officer this week, where he will replace John Trimble, who is retiring after 16 years with the company. Walker joined the digital streaming platform Pandora in 2008, which was acquired by SiriusXM in 2019 for $3.5 billion. Before his…Radio