How Are Creator Journalists Reaching Audiences Traditional Media Miss?
Liz Kelly Nelson, a longtime newsroom leader, spent years shaping digital strategy at outlets including USA Today, Gannett, and AOL. But while serving as a vice president at Vox, she noticed a shift: Some of the organization’s most talented journalists were leaving to build independent careers on platforms like YouTube, Substack, and TikTok. Nelson found […]
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