When it comes to the future of entertainment, brands are everything–Hollywood’s just Ken. Greta Gerwig’s Mattel-derived 2023 blockbuster proved that millions of people would spend billions of dollars to live in a Barbie world for two hours. And as far as Oscar-winning manager-producer Michael Sugar is concerned, that movie is just the tip of the…When […]
Brands Are Taking Over Hollywood Barbie-Style Read More »
The next wave of Microsoft 365 Copilot is being launched, uniting web, work, and Pages as a new dThe next wave of Microsoft 365 Copilot is being launched, uniting web, work, and Pages as a new d Read More
Copilot in Excel with Python announced by Microsoft Read More »
Did Bret Stephens manifest this? When MSNBC’s Stephanie Ruhle appeared alongside The New York Times opinion columnist on Real Time with Bill Maher last week, Stephens suggested that Vice President Kamala Harris swing by The 11th Hour host for an interview during her sprint towards Election Day. “It would be great for her to sit…Did
Stephanie Ruhle to Interview Kamala Harris Read More »
When the Indiana Fever make you the No. 1 pick in the Women’s National Basketball Association Draft, and you have a Rookie of the Year season, what do you do for an encore? Don’t wait to ask Caitlin Clark that question a year from now. Aliyah Boston is already answering it. The Fever’s top pick…When
Indiana Fever Star Aliyah Boston Built Her Brand for Beyond the WNBA Playoffs Read More »
This is TVNewser’s basic cable network ranker and cable news report for the week of September 16, 2024. After a historic presidential debate boosted CNN, Fox News, and MSNBC to huge ratings, all three cable news giants fell back to Earth during the week of Sept. 16. Absent an increasingly unlikely rematch between Kamala Harris…This
Week of September 16 Cable News Ratings: No Debate Means No Gains Read More »
When ChatGPT arrived in late 2022, many companies scrambled to understand how this new variation of artificial intelligence could fit into their operations. But for Siddharth Taparia, CMO at Fortune 200 real estate company JLL, the potential was clear from the start. “I knew gen AI had tremendous potential,” Taparia said during ADWEEK’s Brandweek conference…When
JLL CMO’s Five Steps to Convincing a Hesitant Board to Invest in AI Read More »
Tools of the Trade is an AgencySpy feature to help highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a favorite drafting table to the best software program to a lucky pen, a vintage typewriter or a pair…Tools
Tools of the Trade: Han West of Washington Square Films Read More »
More people are turning to social platforms while searching for information on brands or products, and TikTok saw an opportunity for advertisers to take advantage of that trend. The platform cited internal data finding that 57% of its users tap the application’s search functionality, with 23% searching for something within 30 seconds of opening the…More
TikTok Gives Brands More Control Over Ads in Its Search Results Read More »
A hearing has been set for a restraining order KFOR is seeking against Oklahoma State Department of Education Superintendent Ryan Walters and OSDE Press Secretary Dan Isett. The Oklahoma City NBC affiliate claims the Oklahoma State Department of Education, specifically Walters and Isett, are saying the 75-year broadcast station is not a legitimate news organization….A
Oklahoma Station Seeks Restraining Order Against State Department of Education Read More »
Ford has partnered with celebrities including Sydney Sweeney, Bryan Cranston, and Angela Bassett, but its latest collaboration is with a mythical figure many people are desperate to catch a glimpse of: Sasquatch. The playful campaign by agency Wieden+Kennedy New York taps into a niche community: cryptid hunting enthusiasts. The car brand is sending people on…Ford
Ford’s Next Celebrity Partnership Is Sasquatch Read More »
