Plus, how moving forward with incomplete information can be a winning strategy.Plus, how moving forward with incomplete information can be a winning strategy. Read More
The Role of Purpose in Marketing Strategy with Yoobi’s Sarah Leinberger Read More »
Plus, Versant has its first earnings call.Plus, Versant has its first earnings call. Read More
Ticker: Gayle King to Remain at CBS Mornings, EP Departs Read More »
Brands get off on looking nervy, and social media loves a good fight.Brands get off on looking nervy, and social media loves a good fight. Read More
Why So Many Brands Are Throwing Shade at Their Competitors Right Now Read More »
Objective of the Study: This study aims to investigate the role of artificial intelligence (AI) in enhancing innovation management performance within organizations. Methodology/Approach: An extensive study data is obtained from 261 firms of different sectors, which are already using AI in their innovation process. The questionnaire was given to innovation managers as well as senior
Objective: To analyze how participation and engagement drive actor mobilization in regional innovation ecosystems, focusing on the Inova RS program, a public policy in Rio Grande do Sul, Brazil. Methodology: A qualitative approach was adopted, based on content analysis (Bardin, 2016) of 42 institutional news articles published in 2023 by the State Secretariat for Innovation,
Bridgerton fell to second.Bridgerton fell to second. Read More
Streaming Ratings, Week of Feb. 2: Netflix’s The Lincoln Lawyer Makes Its Case Read More »
Objective: To assess whether conditions inherent to Brazilian universities constitute a necessary condition for the creation of university spin-offs (USOs). Methodology/Approach: We apply the Necessary Condition Analysis (NCA) approach, using data from the Entrepreneurial University Ranking 2021 report, which encompasses 126 Brazilian universities. We select nine variables that represent entrepreneurial university conditions and one variable
Identifying necessary conditions for university spin-offs in brazilian universities Read More »
Objective: To verify the adoption of eco-innovation in products and processes in a company in the furniture segment to contribute to sustainable development. Methodology: Qualitative case study. Data were collected through twenty in-depth interviews, document consultations and participant observation. Originality/Relevance: Eco-innovation is recognized as an important means of achieving sustainable development in organizations, driven by
Eco-innovation in products and processes in a furniture company Read More »
Objective of the study: This paper proposes an integrative framework that considers Industry 4.0 (I4.0) and the Circular Economy (CE) through Dynamic Capabilities (DCs). Initially, the proposed framework emerged from the literature, presenting seven DCs for integrating I4.0 and CE, along with their subcategories. Methodology/approach: The paper was developed in four steps: (i) a literature
Integrating Circular Economy and Industry 4.0 through Dynamic Capabilities Read More »
Originality: Behavioral insights represent an applied framework that leverages principles of human behavior to address practical and managerial problems, emphasizing systematic experimentation as a core method. While the “nudge” approach has been widely adopted internationally, there remains limited understanding of how behavioral insights are being implemented as management innovations within Brazilian organizations. Objective: This study
